Article’s

A STUDY ON MANAGERIAL – LEADERSHIP TRAINING AND CUSTOMER SATISFACTION

1) U. ANBARASI 2) Dr.M.R. PRAKASH

(09 – 2026)

DOI: 10.5281/zenodo.22994315

 

The present study examines and validates an empirical model evaluating the impact of administrative leadership on customer satisfaction. This structural model incorporates administrative leadership as an external (antecedent) variable and customer satisfaction as an internal (outcome) variable. Furthermore, the study evaluates the role of Human Resource (HR) training as a mediating variable linking administrative leadership and customer satisfaction. To achieve these research objectives, a quantitative methodology was deployed, utilizing Structural Equation Modeling via AMOS (SEM-AMOS) to test the validity of the proposed research model and hypotheses. The empirical findings reveal that administrative leadership exerts a direct, significant positive influence on customer satisfaction. Additionally, the results confirm that administrative leadership indirectly enhances customer satisfaction by positively influencing HR training, thereby validating its role as a significant mediating component.

 

 

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