SpendRight: A Unified Framework for E-Commerce Decision Support via Price Volatility Tracking and NLP-based Sentiment Analysis
Kalukuracha Guna vardhan
Online shopping platforms use dynamic pricing, which makes it difficult for users to determine whether a product is truly worth buying. Many users rely only on discounts without analyzing product quality and reviews, leading to impulsive buying and poor decisions. SpendRight is an AI-based system that combines price volatility tracking with sentiment analysis using Natural Language Processing. The system collects product data, analyzes user reviews, and evaluates price trends to generate a “Worth-It” score. This helps users make informed purchasing decisions by considering both price and product quality. The proposed system improves decision-making accuracy and reduces impulsive buying behavior, making online shopping more reliable and efficient.